THIS PIZZA HUT AD IS AN EXAMPLE OF
This Pizza Hut advertisement is an example of card stacking. Card stacking is a propaganda technique where misleading or unproved statistics are used to convince the audience to believe a fact. This advertisement states that the pizza gives “50% more” with “free 50% more meat” and “free 50% more cheese”. However, the statistics are not possible to verify. There is no way that the customers will identify if the pizza had 50% more cheese or meat. Therefore, the advertisement is card stacking, as it uses misleading or unprovable statistics to advertise its product.
"Wallpaper Pizza Hut." | Happy Revel. N.p., n.d. Web. 22 Jan. 2015.<http://happyrevel.blogspot.kr/2013/06/wallpaper-pizza-hut.html>.